Jessica Baker

Brand Activator | Facilitator

Jessica Baker helps brands move — not just forward, but with intention.

She’s the person clients call when ideas feel scattered, momentum has stalled, or a brand needs to move from effort to alignment. Whether she’s leading a workshop, advising a growing business, or shaping a brand activation, Jessica helps people get clear, get aligned, and get into motion.

That perspective was shaped over more than 15 years leading strategy and change inside Corporate America, where she became known as a trusted facilitator — someone who could bring people together, guide meaningful conversations, and help teams move from complexity to clarity. Combined with an MBA specializing in Marketing, her background gives her a deep understanding of how decisions get made and what actually motivates people to act.

At heart, Jessica is an ideator and a connector. She understands how people think, what captures attention, and how ideas turn into experiences that resonate. As the founder of Pink Sky, she brings creativity, ingenuity, and a sharp eye for detail to every engagement — thinking through not just the big idea, but every touchpoint that brings it to life.

Clients work with Jessica because she creates momentum. She brings energy, intention, and forward motion to the work — helping brands and people move from “we’re busy” to “this is working.”

Shari Sims

Business Manager | Senior Coordinator

Shari Sims has been in the event management industry for 20 years, working for brands such as Honda, Red Bull, Nickelodeon, TNT, TBS, and BET. From planning and executing large scale marketing activations in over 20 cities, to hosting intimate gatherings in her own backyard, her in-depth event experience is at your disposal. She has worked in every aspect of the industry, including logistics, vendor management, budgeting, and creative design. Her passion is creating memorable experiences tailored to our clients' visions.

Shari brings that experience into every Pink Sky project, helping turn ideas into well-executed, meaningful experiences. Having worked across every part of the event world — from large, multi-city brand activations to intimate, highly personal gatherings — she understands both the big picture and the smallest details that make an experience work. Known for her calm presence, organization, and ability to think a few steps ahead, Shari helps ensure each experience runs smoothly and reflects the vision it was built to support.